Who do you say you are online?

elysium design utopia

Personal branding is something we all interact with in this digital age, whether consciously or not.  Creating a username for a site you sign up to is one of the simplest ways this can play out: that username you choose is meant to reflect you, your identity, and act as an identifier for others, alerting them to your posts and interactions.  Further signifiers such as your profile picture/dp/avatar and bio boxes solidify this identity, giving other people more information about the online persona.

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Let’s take a look at my own twitter profile and what I believe it says about me:

  • Cover photo/Background image: My cover photo was chosen because it reflects a moment of me accomplishing something huge; climbing up to the top of a dormant volcano, despite stress and anxiety at being unfit comparatively to the rest of my family.  While not all those who visit my profile know this backstory…

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